from posting to profiting.

We develop and launch business plans for up-and-coming creators.

Think of us like your agent before you have an agent.
book a strategy call

founders we've worked with

we're here when content creation turns into a business.

When things are taking off but feeling a bit out of control, you need someone you can trust to help you navigate the growing pains.

brand development

You might want to be famous — but you have to think of your online persona as more brand than celebrity.

content strategy

Creating content consistently isn't easy without a guardrails and a game plan.

partnerships + collabs

What brand deals do you take and how do you negotiate the terms?

reputation management

You want to be known for your niche, not being the next viral poster child for something you said or did.

product development

Thinking about developing a product or service? Making sure it aligns with your audience is harder than it looks.

business operations

Creating content often takes a back seat to running your new-found business.

how we partner

From helping you develop your brand and content strategy to partnering as your first representative, we work with early creators in the ways they need most.

Looking for something specific?

We work with every client to craft the perfect plan.

content + brand strategy

What’s your lane? And should you stay in it? 

We work with creators to help them define their personal brands, develop content strategies, and ensure they have the guidelines and guardrails they need to succeed.

process:
  • Review existing content categories + performance
  • Discuss your background, goals, and ideas
  • Research opportunities
deliverables:
  • Brand guidelines (verbal + visual)
  • Content strategy (themes, ideas, and opportunities)
  • Brand deck for partnerships (optional add-on)

timeline:
30+ days

build your brand

Ready to take things to the next level? 

If you’re looking to take your content creation full-time, you need a plan to keep your content and community aligned while paying your bills and growing your personal brand.

process:
  • Content strategy + performance  assessment
  • Review brand guidelines
  • Discuss your background, goals, and ideas
  • Review partnership collateral
  • Review existing partnerships
deliverables:
  • Brand guidelines
  • Content strategy
  • Partnership + collaboration strategy
  • Brand deck for partnerships
  • Monetization guidelines

timeline:
45 - 60+ days

not your agent

Growing fast but not sure how to set yourself up for long-term success?

If your content creation is on the cusp of turning into a business, you need someone in your corner who can help you set everything up for success, manage a team, and ensure you don’t sign a bad business deal that seals your fate.

Think of us like your first agent before you get signed by the big guys.  

business setup:
  • Register your business (LLC vs. S.Corp)  
  • Financial model creation
  • Employment setup (payments, agreements, etc)
  • Tax assistance
talent representation:
  • Contract negotiation
  • Payables and receivables management
  • Content review
  • Reputation management
  • Operation management
brand + content strategy:
  • Brand guidelines
  • Content strategy
  • Partnership + collaboration strategy
  • Brand deck for partnerships
  • Monetization guidelines

timeline: 
ongoing

frequently asked questions

Everything you need to know about working with poster boy.
what size and stage of creators do you work with?

Like goldilocks — we work best with folks who aren't too big or too small.

Generally if you have a handful of viral videos and brands want to work with you, but you don't know what points to negotiate, what deals to take, or how to grow, we're a perfect fit.

We'll help you scale content creation authentically, negotiate contracts, and/or develop business ideas that align to the legacy you want to leave.
is poster boy an influencer agency?
No, we’re not another infleuncer agency that bills based on hours or agreements that lock you into giving us a percentage of your revenue for the rest of your life.

We’re a business strategy firm that knows how to help companies and creators build sustainble businesses by ensuring you have a solid business foundation with the right protections in place.

Think less fluff, more results.
why should I choose poster boy over an agency or freelancer?
An agency or freelancer will sell you the car, maybe even drive it for a bit… and then leave you stranded unless you keep paying.

We help you pick the right model, tune up the engine, show you how to drive, and make sure you have the team, process, and tools to keep things running smoothly.

We’re not here for a joyride — we’re here to help you build a powerful + sustainable legacy.
how much does poster boys charge?
We work with every creator to craft a plan and price that works for them.

We know you're just starting out and want to be a partner that grows with you, not takes advantage of your initial success. Our engagements include flat rates, monthly agreements, percentage of partnerships, or equity.
how many clients do you have?
Just a handful — and that’s on purpose. We’re not running a factory line and outsourcing the work behind creator's backs.

We work with a select few companies and creators at a time so they get our full brainpower, attention, and hustle.

Quality over quantity, always.
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contact us

You can reach us anytime via hello@poster-boys.com
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contact us

You can reach us anytime via hello@poster-boys.com
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Man with his hands in front of his face wearing rings and an orange sweatshirt.
    2025

    emkos — emkos —

    poster boy— poster boy—

    emkos— emkos—

    poster boy— poster boy —

    poster boy— poster boy—

    poster boy— poster boy—

    2025